Element Eight Launches O2 Niacinamide Eight Active Serum

Element Eight has launched O2 Niacinamide Eight Active Serum, making its debut in the serum category.
Formulated with Oxygen Amplified Therapy (OATH) technology, the brand’s proprietary liquid oxygen carrier complex found in all Element Eight products, the new O2 Niacinamide Eight Active Serum is the latest addition to Element Eight’s portfolio of skincare.
According to a recent study from Data Bridge Market Research, the skincare products market is expected to reach $251.09 million by 2030, registering a CAGR of 4.90% during the forecast period of 2023 to 2030.

Reversing Visible Signs of Aging

Formulated with 12% proprietary OATH technology, the brand’s highest concentration yet, the serum delivers oxygen at the cellular level, boosting cell metabolism, rebuilding collagen, and reversing visible signs of aging. Alongside 12% OATH, the serum also contains 8% Niacinamide and seven additional actives including Peptides, Hyaluronic Acid, Resveratrol, Carnosine, anti-inflammatory complex and amino acid protein complex.
Clinical testing demonstrated an improvement in wrinkles, hyper-pigmentation, skin clarity and skin tone. The serum also improved the underlying health of participants’ skin, making it feel healthier and more nourished.
“We’re thrilled to launch the new O2 Niacinamide Eight Active Serum as our entry into the serum category,” explains Gerard Camme, CEO and founder of Element Eight. “When formulating, it was important to us to include the active ingredients that the most discriminant clients look for and ensure that the texture and finish were fast absorbing and work well under makeup.”
Element Eight O2 Niacinamide Eight Active Serum is available online, as well as at Bergdorf Goodman and Neiman Marcus.

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