Xsolla and Savvy Games Group sign deal to further game development in the Middle East



Xsolla, a global video game commerce company, signed a Memorandum of Understanding (MoU) with Savvy Games Group of Saudi Arabia to advance the kingdom’s Vision 2030 and to create economic opportunities for game developers in the Middle East and around the world.

The strategic partnership will foster the creation of 3,600 new video game industry jobs by the end of 2030 to advance the kingdom’s vision for the future of games and esports. This marks a significant commitment to the growth of video games for developers, publishers, and players not only in the Middle East but around the world.

Under the terms of the deal, the partnership will focus on several key initiatives, including the establishment of the Xsolla Savvy Game Development Academy, Incubator, and Accelerator programs to support local and international game development studios. The Academy will play a crucial role in nurturing talent and promoting game development as a viable career path within the kingdom.

In addition to the academy, the partnership will explore opportunities to host industry-leading video game events for business and consumer audiences, provide funding for game development projects, and foster connections between local studios and international investors.


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With this partnership, Xsolla will create a regional headquarters office in Riyadh with product, development, technology, customer support, and business development services to help developers and publishers scale and grow their games in the Middle East and the kingdom.

Brian Ward, CEO of Savvy Games Group, said, in a statement, “This partnership with Xsolla represents a significant step forward in our mission to elevate Saudi Arabia’s games and esports ecosystem to global prominence. By combining our resources and expertise, we are creating jobs and building a vibrant, sustainable industry that will drive opportunity and creativity for years to come.”

Chris Hewish, chief strategy officer at Xsolla, said in a statement, “We are excited to collaborate with Savvy
Games Group on this groundbreaking initiative. Our shared vision for the future of video games aligns perfectly, and together, we aim to empower developers, foster creativity, and support the next generation of talent in Saudi Arabia.”

In an email to GamesBeat, Hewish added, “Over the past few years, Saudi Arabia has proven its commitment to building a lasting gaming ecosystem for itself and the region. This partnership marks a crucial first step in our mission to empower a new generation of game developers in one of the most dynamic and rapidly growing regions for the esports and gaming industries.”



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